Analytics Web app

Helps read data at the right time and range.

7 checks · 2 content groups

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Information and structure

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Show time periodAllows you to select a range, write down the time zone if it affects the calculation, and update all charts within the same range.The comparison interval must have its length or calculation explained.Example “Last 7 days” versus “Previous 7 days,” not versus the entire month.State the definition and unitsExplain totals, ratios and calculations where users need to understand.Define the calculation method and unit of the index; total events and unique users must have different labels.Label the chartIndicate axis, legend and value to read; Provides a way to view data in text.Place scales, units, and legends next to the chart; does not make the curve look continuous when data intervals are missing.Explain the level of changeRecord original compare and differentiate absolute changes with percentages.Keep the number of days and filtration conditions equivalent between the two periods; specify when the current period only has partial data.

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Keep the filter range visibleState the applicable segment and make it easy to remove the condition.Indicates which chart the segment is choosing to impact; The total number after filtering must match the detail table.Shows where the data is up to dateShows when it was updated and responds when it refreshes.Indicates data collection delay, time zone, and last update date; Temporary data should have its own indication.Do not mistake missing data for zeroSeparate no data, loading and error; keep the selected filter.

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GUIDANCE

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Show time period

The comparison interval must have its length or calculation explained.

EXAMPLES

Usage examples

Show time period

“Last 7 days” versus “Previous 7 days,” not versus the entire month.

Analytics Web app

Information and structure

Actions and status

How to review

Show time period

Usage examples

Show time period

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