Coming soon Website

Announce upcoming products without over-promising.

5 checks · 2 content groups

Checklist contents

Review progress

Content and expectations

Compare information and presentation in context of use.

State clearly enough what is being builtState the product direction, target users, and expected value.Separate what is certain from plans that can still change. Let people who don't know the product understand the problem that is about to be solved before asking via email.Example “Building a small team management tool” instead of a full feature promise.Indicate estimated timeIf there is no specific date yet, state a time period and keep updates honest.Keep the proposed wording different from the finalized date and have a place to see updates when the schedule changes.Explain registration of interestState the content to be received, information to be entered and confirmed after sending.Clearly state the email that will be used to announce the launch, send news or invite early testing; Confirmation after registration.

Navigation and experience

Try the operation, change the status and continue working.

There is a place to track progressChannel link is active or officially updated.Navigate to channels that are currently being updated and check that they can be opened from your phone.Stay identifiable and in touchUse a consistent name, design, and an inquiry line when needed.

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GUIDANCE

How to review

State clearly enough what is being built

Separate what is certain from plans that can still change.

EXAMPLES

Usage examples

State clearly enough what is being built

“Building a small team management tool” instead of a full feature promise.

Coming soon Website

Content and expectations

Navigation and experience

How to review

State clearly enough what is being built

Usage examples

State clearly enough what is being built

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